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2015米兰世博参展场馆详细介绍

匈牙利馆

主题:“来自最纯净的源头”

        匈牙利此次参与世博会的主题思想是结合高品质的食物、 健康的生活方式、 保证食品安全及供给以及食品类别多样化等内容。展示内容包含三大主题:健康的传统–展示匈牙利式的高品质农业,包括家庭式的农业作坊;水源丰富的土地 –展示匈牙利充足的水源。传统的未来着眼于研究和创新,为动物和植物物种本地(“hungaricums”),反对基因突变有机农业的重要性的保护作用。 

        它的目标是多方面的:向人们展示了匈牙利的矿产,自然和温泉水的美德;要强调的是,匈牙利是一个无转基因的国家;并提出其复杂的IT系统,用于食品的可追溯性。

        一个积极的形象,丰富的食物阵列,来自其未被污染的马扎尔环境(水果,谷物,湖泊和河流的鱼),一个开放的其他参与国家和农业部门的商业潜力:所有的元素都汇集在匈牙利的展馆,涵盖1,910平方米。 

        这是匈牙利意图证明其农村农业模式非常适合其可持续发展和食品的质量,水是基本的生命(水的世界会议期间的一个概念重申),并且食品的未来在于科学研究和生物学方法而不是基因改造。 

        展馆建筑

        该展馆设计是由公开竞争选择的,是建筑师阿提拉Ertsey和Herczeg艾格尼丝桑德尔Sárkány的工作。它包括三层楼,占地1910平方米。的形状和构成材料的主要特点是典型的匈牙利(包括谷仓,粮仓和马厩)。根据有机建筑的发展于二十世纪中叶,是基于当地的传统,自然的规律的认识,以及对人与宇宙之间的关系的庆祝活动的原则,他们已设计。在展馆的中心区是由诺亚方舟,众生得救的象征灵感。 

        两个端点采取萨满鼓的形式,代表匈牙利古老的根源,并强调与自然的神秘关系。鼓都装饰着的“生命之树”,随着淡水流量,即匈牙利1庆祝其热性能的古老象征。顶楼设有一个露天花园,以及展馆外的绿化面积可以发现,种植了33种水果,蔬菜和药材。 

        大多数用于建筑的材料是可再生的(木材,层压木材,纤维素),整个建筑将被拆除,重建和重新用作在匈牙利的研究中心。里面的展馆游客可以找到组织的展览和活动的主题,如国家的饮食传统,意大利和匈牙利和匈牙利当代文化的其他方面之间的历史关系。

Theme: "From The Purest Sources"

        The philosophy espoused by Hungary's participation in Expo Milano 2015 is the interaction between good food, a healthylifestyle, the guarantee of food security together with the conservation of biodiversity for future generations. There are three main themes on which the exhibition is organized. Healthy Traditions showcases the Hungarian model of quality of agriculture, mixed and family-led, as opposed to intensive monocultures. A Land of Water illustrates Hungary’s abundance of water and thermal baths that sets it apart. Legacy for the Future looks at the role of research and innovation for the protection of animal and plant species local ("hungaricums") and the importance of organic farming against genetic mutations.

        Its objectives are many: to showcase the virtues of Hungary’s mineral, natural and thermal water; to underline the fact that Hungary is a GMO-free country; and to present its sophisticated IT system for the traceability of food products.

        A positive image, a rich array of food that comes from its uncontaminated Magyar environments (fruits, cereals, lake- and river-fish), an openness to other participating nations and the commercial potential of the agricultural sector: all elements that are brought together within Hungary’s pavilion that covers an area of 1,910 square meters.

        It is Hungary’s intention to demonstrate that its rural agricultural model is excellent for its sustainability and quality of food, that water is fundamental for life (a concept reiterated during the World Conference of Water), and that the future of food lies in scientific research and biological methods rather than in genetic modification.

        The Design of the Pavilion

        The pavilion, whose design was selected by a public competition, is the work of architects Attila Ertsey and Herczeg Ágnes Sándor Sárkány . It comprises three floors and covers 1,910 square meters. The shapes and materials composing the main features are typically Hungarian (including a barn, silos and stables). They have been designed according to the principles of organic architecture that was developed in the mid- twentieth century and is based on local traditions, the understanding of the laws of nature, and on the celebration of the relationship between man and the universe. The central area of the pavilion is inspired by Noah's Ark , the symbol of salvation of living beings.

        The two end points take the form of shamanic drums, representing Hungary’s ancient roots and highlighting its mystical relationship with nature. The drums are adorned with the ancient symbol of the “tree of life” that flows with fresh water, being the Hungarian one celebrated for its thermal properties. The top floor houses an open-air garden, and outside the pavilion a green area can be found, planted with 33 kinds of fruits, vegetables and medicinal herbs.

        Most of the materials used for construction are renewable (wood, laminated wood, cellulose) and the entire building will be dismantled, reconstructed and re-used as a research center in Hungary. Inside the pavilion visitors can find organized exhibitions and events on topics such as food traditions of the country, the historical relations between Italy and Hungary and other aspects of contemporary Hungarian culture.


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